Closer to Scratch is Griffith Foods’ global innovation platform designed to help customers move toward simpler, more recognizable formulations. Through a portfolio of wholesome ingredient solutions, Closer to Scratch removes what consumers and customers want to avoid while delivering the taste, texture, shelf life, or reliability demanded by modern food systems.


Featured Closer to Scratch Products
Discover our latest offerings from the Closer to Scratch platform designed to help customers move towards simple, more recognizable formulations.
Challenge
Methylcellulose is widely utilized in meat substitutes. Consumer data* shows that this ingredient is not familiar or desired in food or beverages.
Solution
NutriBind is an alternative to methylcellulose in meat substitute applications while delivering meat-like texture and nutritional benefits:
- Contains 30% fiber and 44% protein
- Potential fat reduction up to 16%
Applications
Plant-based meat formulations
Suitable for: Food Manufacturers, Protein Processors, & Retail (Private Label)
Source: FMCG Gurus*
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